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Change Management to Sustainable Organizational Culture Change

Posted on April 20th, 2020 by Sanjit Anand ||Email This Post Email This Post

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Arthur’s corporate culture transformation methods have created sustainable organizational culture change in organizations across the world. In his Tedtalk “how to Create Sustainable Organizational Culture Change in 80 Days” explain the types of Organizational Change and different level of organizational culture evolution . You can watch out his presentataion in Youtube.

Key Highlightes

1) Here are four types of organizational changes that make an organization stronger:

4 Types of Organizational Change

  • Technological – applications of technology to enhance operations or improve efficiency.
  • Structural – change in organizational structure lateral expansion, consolidation of resources, downsizing, product group consolidation…
  • Philosophical (Transformation) – the entire mission and direction of an organization changes to reinvent itself to be current and sustainable. This helps an organization go from their current level to their next level of growth by developing a new capacity to meet the needs of those it serves.
  • Psychological (Transition) – changing organizational culture, leadership styles, management processes, HR policies… for the purpose of improving efficiency, innovation and engagement.

2) He also highlight The 5 levels of organizational culture evolution are as follows

  • The Blame Culture – Here, people have little trust and need to be given proper direction. There’s almost no innovation or member cooperation.
  • The Multi-Directional Culture – Members start forming cliques within their respective departments. However, cooperation and trust levels remain low between the management and other departments of the organization.
  • The Live and Let Live Culture – While objectives get fulfilled, people remain complacent. Creativity and passion remain at all-time lows.
  • The Brand Congruent Culture – Members start believing in their services or products and begin supporting others to fuel expansion. Passion and innovation take the lead, thanks to better culture, management, and processes.
  • The Leadership Enriched Culture – An effective leadership ability is instilled in everybody with people transforming into dedicated believers for both the organization and the brand. Creative levels start rising, fueling further excitement. A feeling of ownership is present in all members at this stage.

3) At the last part of his presentation , he also share how to Build the 5 pillars of Sustainable Organizational Culture Change

 

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Thxs

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